NZMP, Fonterra’s world dairy elements and options model, and Anchor Meals Professionals, Fonterra’s catering enterprise, will go to Dubai subsequent month on a mission to attach with prospects and supporting regional progress by its world-renowned elements. Owned by greater than 9,000 farming households, Fonterra represents almost 30% of world dairy exports.
From February 20-24, NZMP will share its high-performing dairy elements with guests to Gulfood, the world’s largest meals and beverage sourcing occasion, on the Dubai World Commerce Centre. The model will even showcase its breakthrough sustainability and worth threat administration options.
“Our workforce in Dubai and our worldwide specialists, who’ve been unable to attend the occasion lately, are delighted to attach with prospects at Gulfood 2023 and current a spread of alternatives to assist them develop their enterprise,” mentioned Simon Penfold, Gross sales Director – Elements and Foodservice for the Center East and Africa. “We wish to welcome prospects to the stand, introduce them to our elements, our origins and present them what units us aside. We additionally wish to spotlight new methods to innovate, leverage our sustainability credentials, and join prospects with thrilling and ever-changing choices.
“In New Zealand, we farm as nature supposed. Our cows graze year-round on lush inexperienced grass and, because of our extra pure method of farming, now we have one of many lowest on-farm carbon footprints on the earth. Guests will uncover the right way to unleash their sustainability potential with our elements, find out about our industry-leading sustainability options and expertise our grass-fed New Zealand distinction.
“We produce sustainable dairy vitamin in a method that cares for individuals, animals and the atmosphere, bringing worth to our communities, which is why we’re acknowledged all over the world with our elements now bought in over 130 nations and utilized by a number of the world’s most well-known meals and vitamin manufacturers.
The NZMP Gulfood 2023 stand will characteristic main revolutionary elements and options, resembling NutriWhite, a well-liked innovation in our milk powder vary, which might be supported by our powder skilled who will be part of us from New Zealand. This yr will see the return of the protein development by our activations, with completely different ideas highlighting the technical capability of the dairy ingredient alongside completely different protein ranges together with high-protein drinks. Different tastings on the stand embody an NZMP protein based mostly scoop and drink yoghurt and our New Zealand technical cheese skilled might be on the stand to share NZMP’s processed cheese experience with guests.
We can have a devoted area to showcase Fonterra’s sustainability options and to share extra about our grass-fed New Zealand distinction. “We plan to cut back our emissions throughout the worth chain and aspire to achieve web zero by 2050. With on-farm emissions already representing a 3rd of the worldwide common, merely shopping for from us provides our prospects the chance to cut back provide chain emissions. and exhibit their dedication to sustainability to their stakeholders,” added Simon Penfold.
The sales space will even showcase NZMP’s proprietary worth threat administration options geared toward serving to NZMP and Anchor Meals Professionals purchasers handle market volatility. As well as, a workforce of specialists will lead walk-in classes providing guests an unmissable alternative to be taught extra about these instruments. Guests can expertise Nutiani, Fonterra’s wellness vitamin model, as a part of our suite of options and digital buyer platform, myNZMP, which makes it simpler for patrons to plan, buy and handle orders. NZMP on-line.
Anchor Meals Professionals, Fonterra’s foodservice enterprise, might be on show so guests can expertise their bakery options and foodservice portfolio. Their chef might be getting ready a showcase of scrumptious recipes utilizing Anchor Butter, Chef’s Traditional Whipping Cream and Gentle Cream Cheese for guests to style. The chef will even be giving reside demonstrations of savory dishes every day so guests can find out about a spread of Anchor Meals Professionals merchandise.
“The area’s post-pandemic meals panorama is altering. Acutely aware consuming is now on the rise and roughly 51% of UAE-based shoppers examine vitamin labels. The United Arab Emirates dairy market, which was valued at US$1.66 billion in 2020, is predicted to achieve US$2.47 billion, at a CAGR of 6.89%, by 2026. 30 p.c much less fats and extra protein than a flavorful cheddar – may help tackle these new dynamics.
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